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Posts Tagged ‘Unsworth Global Logistics’

A Pitch Worth Considering…

Tuesday, April 27th, 2010

I spend so much of my day sorting through spam and unsolicited pitches in my inbox that I almost don’t even bother reading them any more. And then this one caught my eye. I do not have need for a overseas freight carrier but I am posting the entire thing here, because if any of you do- use this company for humor and creativity points alone.

to info@beaufortbooks.com
date Tue, Apr 27, 2010 at 8:32 AM
subject your seafreight
mailing list <info.beaufortbooks.com>

So UK plc is back open, more or less. Suddenly we’ve all become volcanologists, rediscovered that Dunkirk spirit and realised that:

a) we live on an island in the middle of the North Sea

b) the world is really, really big.

And you don’t want to think about the repercussions for the supply chain. Here’s a small factoid that may be of interest: Air freight accounts for only 0.5 per cent of the UK ‘s international goods movements by weight, but 25 per cent by value; including pharmaceuticals, luxury goods and fresh produce. Some urgent freight has pinched slots in other modes of transport and the knock on effect will be with us for some time to come. The vast majority of air freight comes to us in the belly of passenger planes so freight is in exactly the same boat as passenger traffic. Or rather aircraft not boat – that’s the whole problem!

This is why you need to count on UGL, the reliable specialist with 35 years experience, for all your supply chain needs irrespective of which Shipping Line or Carrier is involved in moving your freight to the UK .

At UGL we understand that lack of innovation and change tends to be a problem in the end, even if you thrive for a while. Just ask the dodo – except you can’t because they are extinct. They were king of the food chain on the remote island of Mauritius. They evolved from pigeons perfectly for these conditions. They grew fat as they had no need to run. They lost the ability to fly, a waste of energy with no predators; and they laid their eggs on the ground as nothing ate them and they couldn’t fly into a tree to nest. The result was loads of thriving, perfectly adapted, dodos.

At UGL we have an innovative team of dedicated experts in their own fields to advise and guide you throughout the whole freight movement process and keep you up to date with modern practices. Extra costs that you may have incurred with others in the past can be avoided and our responsive teams communicate with you to avoid eating into your profit margin, which we are only too well aware can be even tighter in today’s market.

When the inevitable crisis came for the dodo (in their case the arrival of hungry Dutch sailors) the highly adapted and successful bird went extinct within a century. Yes sailors bludgeoning them to death for food didn’t help, but apparently dodo meat was really cloying and fatty so it wasn’t the full problem. Their real problem was the rats that came off the ship and ate their eggs; and the pigs the sailors introduced as a food store, ate the berries dodos thrived on and trampled the remaining eggs. If only the dodo could have had the benefit of UGL, it might have kept up to date on the options available to it and realised retaining flight capability would have been a good idea.

Get in touch; It could just give you the opportunity to gain ground on your competitors. Just like the dodo’s should have.

Charles Hogg
Import Department
Unsworth Global Logistics
3 Lemna Road
London
E11 1JL
Tel:  +44 208 539 8899
Fax: +44 208 988 8077
Website: www.uglog.com